Claira Janover

WOC in Media
Claira Janover is a senior at Harvard studying Government and Psychology. She is most known for her social media activism for on TikTok and Instagram, where she amassed almost 500,000 followers in just a few months. Claira has been a lifelong activist, working for campaigns and progressive organizations since she was a freshman in high school. Moving forward she hopes to build a career in writing, organizing, and teaching.
1:00 - 2:15 PM

March 21st Day 2

WOC in Media

With social media in all forms having the innate ability to reach millions of users across the globe, it is imperative that the term ‘influencer’ is more frequently applied to women of color. Diversity in the influencer industry conveys that women of color have a voice, that they represent beauty and intelligence and talent and power.

 

In which, a young Black girl scrolling through her phone can see a sponsored Instagram post of 4C hair products, where a South Asian teen can watch a TikToker gain popularity by displaying her cultural garb, dishes, and traditions, where any girl, regardless of if they conform to Eurocentric beauty standards, can feel represented and seen.